The new car is expected to be a major volume player for the Korean car maker and may surpass the Santro (2 lakh cars were sold annually in India, as well as exported) in the next two years.
The i10 will be available in 10 colours. It will be exported to over 70 countries, Jae Kook Choi, president, Hyundai Motor Company, told reporters at the launch function for the i10.
Hyundai aims to sell about 2,00,000 units (i10, Santro and Getz together) in Asia, Europe, West Asia as well as other regions next year.
All reports regarding the issue that Hyundai may stop making the popular Santro (available in seven variants in a price band of Rs 2.9 lakh to Rs 4.18 lakh), are wrong. The i10 is positioned as a car for people who are looking to upgrade their existing car.
Placed in the compact segment, i10 will take on popular car models from the Maruti stable including Wagon R LX (Rs 3.31 lakh), Zen Estilo (Rs 3.24 lakh) and Tata’s Indica V2 Xeta (Rs 3.49 lakh). All prices are from an ex-showroom in Delhi.
According to figures made available by the Society of Indian Automobile Manufacturers, Hyundai Motor’s car exports gained 14 per cent to 67,625 units between April and September this year, constituting 68 per cent of all car exports from India in the half-year period.
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